Yelp isn’t new. It’s been around for awhile. Yet, now it’s really becoming the search platform that local businesses should not ignore or wish would go away. There are numerous

To rank well in search results pages, there are two over-arching principles that the search engines consider. Does your content contain the keyword phrases searchers are looking for? Are there

I often hear from prospective clients they are worried about generating “fresh content” for their websites. “Fresh content” usually refers to the written text on a web page, as opposed

Many online pundits are saying that writing for search engine optimization (SEO) purposes is dead. All you need to do is write your page content “naturally” and the Google gods

My desk has stayed clean now for five months. It used to stay clean for maybe five hours if I was lucky. Five months ago, right before Thanksgiving, I started

When was the last time you called a large company and had a live person answer the phone? It seems impossible, but that actually happened to me when I called

I really dislike ads where businesses tout their honesty and integrity. These businesses may be the most honest establishments around, but it seems blatantly self-serving when they say, “Integrity is

I am a child of the Central Valley in California. Farmers and ranchers and cowboys settled our fertile land. So I grew up with a Western accent and mispronouncing words.