I recently helped a client overhaul his home improvement website for a high end clientele. It was a ton of work and expensive for the client. As we launched, I was very pleased with the results. It’s a beautiful new
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Archives for Web Design
Get An SSL Certificate Post-Haste
For some time now, Google has been giving websites with SSL certificates a slight edge in search results rankings. An SSL certificate gives owners and users more security using encryption. Luckily, it’s inexpensive to implement. Sites that don’t have
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Pictures On Your Website Ain’t Enough
It’s not unusual for me to have a client who asks why we need any text at all on web pages. Don’t the pictures speak for themselves? Well, yes, pictures do one heck of a lot of speaking. Especially for
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Every Year Update Your Copyright Dates On Your Website
This week, I’m going to give you a super quick and easy-as-pie web tip. Please check the copyright dates in the footer of your website. You do have copyright dates on your website, right? It should look something like this:
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Malingering About Uploading Testimonials
I’ve written in the recent past about how hard it is to follow all of my own advice with respect to proofreading and time management. Now I have to add keeping my testimonial page updated on my own website. I’m
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An Easy Proofreading Tip: Use Text-To-Talk
A number of years ago I wrote a tip entitled 3 Proofreading Secrets for Mostly Error-Free Website Pages. The third tip suggested that you print out your newly drafted page and slowly read it out-loud. That’s still a good tip,
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There’s No Place Like Home. Button That Is.
Okay, I’m old school. I admit it. I like to have a button at the top left of a web page that clearly says HOME. If I’m on an unfamiliar website and can’t get my bearings for any reason, I
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The Long Shelf Life Of Web Pages
One of the coolest things about developing content for your website is the incredibly long shelf life of your efforts. I have written pages for clients that continue to work year-end and year-out with little to no changes. For example,
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Easy Fix For Hard-To-Remember, Hard-To-Spell Domain Name
So your retail store has your family name and has been around for decades: McGillicutty Lamps & Lighting. That meant when it came time to build a website, you purchased McGillicuttyLamps.com. It seemed logical at the time. Over the years,
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Revisit Your Prior Website With The Wayback Machine
Have you ever wanted to retrieve a long lost web page? Or maybe you created a new website and it’s not working as well as you would like and you want to recapture some of the content from a prior
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