Always Be Thinking Easy
This was pretty stupid. I am a subscriber to a largish organization who sent me an email announcement. It was about their new website. The announcement was in the form
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This was pretty stupid. I am a subscriber to a largish organization who sent me an email announcement. It was about their new website. The announcement was in the form
Years ago an accountant friend of mine told me about a colleague who went to a customer service workshop. When he got back, he redecorated his office. For some reason,
Some web designs don’t have a lot of room for navigation / menu titles. This can be a problem if you really want to have an item, you consider important,
In a prior tip I wrote about thinking hard before removing an old web page. Often these pages are performing well enough to keep them. However, sometimes something really must
Local clients and small business owners sometimes don’t want to be bothered with knowing anything about their websites. They outsource their website tasks and that’s fine. I make a good
For this week’s tip, I am bringing you a great piece from ace commercial copywriter and colleague Peter Bowerman. In his newsletter — for other copywriters — he shares a
Sometimes a company’s website can disappear from the Internet. I don’t mean “disappear” because Google isn’t showing the listing, that’s another issue. I mean that if you type in the
For some time now, designers don’t like to have a HOME link in the top horizontal menu. They prefer to have folks click on the logo to return to the
This tip is similar to my last tip, which discussed restarting online marketing projects stalled by the lockdown. But maybe, before the lockdown, you weren’t even thinking about your website,
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