For retailers who sell pretty things, it’s easy to think you just need great images of your products on your website. I do agree that for items like furniture, decor,

It’s easy to get wrapped up in our technical knowledge about our products or services. We’ve worked hard to know what we know. We’re proud of that knowledge, and sometimes

With all the digital marketing platforms today — Facebook, Instagram, Google My Business, Yelp, etc. — sometimes owners neglect their websites. Despite all the newer options, your company’s website remains

Years ago, my son saved enough money to put a big down payment on a new truck, but he needed me to go with him to co-sign for the loan

I like my web copy to be smooth. I want readers to glide across it like a talented ice skater. So when I wrote my last tip — You Not

Last year was a tough year for most retail stores. As a service provider, it’s been tough for me, too. Many clients paused or stopped their work. As I reflect