Last time, I wrote about easy ways to get testimonials for your website. This time, I want to encourage you to up-your-game for getting Google reviews. Many folks think they
My colleague, Michael Katz of Blue Penguin Development, had a tip for getting testimonials that’s so easy. Because it’s easy, it’s often overlooked by business owners. Michael writes from the
When I get an e-newsletter from someone and it immediately asks me to click on a link to read the article, I am highly annoyed. The click often goes instantaneously
Preface: Technically, AI writing tools are not classified as robots because they aren’t physical things. However, in the following article, I sometimes refer to them as “robots” because it’s the
If you are a local company and you need to advertise within a mere 30 to 45 miles radius and you haven’t tried Facebook / Instagram / Messenger advertising, you
About a year ago I signed up for a group coaching class with Ilise Benin of The Marketing Mentor. She works with solo creative professionals like me; some of them
Every spring I find myself with extra energy to spruce up my home. This spring, I ordered new towels, cleared out old bathroom products, cleaned sink drain …. I got
So now many folks search for information on AI first rather than Google. I don’t know that AI search will ever over take Google, but it’s a good idea to
I ditched Steve Perry. It was before he was famous. Way before. At the time, he was my brother’s friend and hanging around our apartment in L.A. One night Steve