Ship captain staying the course.

Stay the Course with SEO

In my world, I am seeing a ton of chatter about how Google has changed EVERYTHING. I see emails and articles that shout if you don’t understand Google’s algo changes,

Read More »
Girl holding up Oops! sign.

Wicked Proof Your Content

Did you know back in the 17th century, two men, who made a simple writing boo-boo, were fined £300 (equivalent today to £53,144 or about $66,224)? To make matters worse,

Read More »

Make Your Text ETU

We all have word-shortcuts, also known as acronyms. Adults have them — DIY (do it yourself) ASAP (as soon as possible), TMI (too much information). Kids have them. ROFLOL (rolling

Read More »