Archives for Copywriting

Web Stuff You Don’t Need To Worry About

Generally, I write about items website owners should be aware of and concerned about. Today, I’m going to tell you a few things regarding your website you don’t need to worry about. These are just off the top of my
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What Should It Cost To Develop Web Pages?

I often find that owners don’t know how to budget for improving their websites with respect to their page content, which largely involves the writing of their web pages. To develop or write a web page well enough to make
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Rarely Use an Ampersand. A What?

This is an ampersand: Just in case you don’t know, it means “and.” I often find that new clients have text on their websites where they use the ampersand — inappropriately — in their body copy: Sofas & chairs are
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Polish Your Web Pages by Using En and Em Dashes

Today’s tip is a “polishing” tip — something that will help make your web pages look more polished. I see many websites which use hyphens when there should be dashes. Hyphens are very short little guys (-). They are mainly
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How to Write a Blog, Painlessly

In my last tip, I discussed how to easily come up with ideas for topics for your blog posts, primarily by keeping a blog ideas notebook. In this tip, I will show you my method for how to write a
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Creating Good Web Content Is Not “Fun”

I was at a business gathering listening to a web developer describe his services. He waxed eloquently about how he could build this and he could build that, and then he said, “You just add the content, the fun part!
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