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A Small Specialist Can Improve A Large Website SEO Firm’s Work

I recently worked for a client on a website developed by a large web-design, pay-per-click, SEO (search engine optimization) type of firm. It’s always interesting to see how the big boys do things. 

Little Guy vs Big Guy

They were very professional, very responsive, and very helpful whenever I gave them notes or had questions. The website itself is beautiful and easy to edit.

What was interesting was to compare their content writing services and SEO services with what I provide.

Although, what the company provided was okay, it just wasn’t up to par with what someone who specializes in the above can deliver.

From a sales perspective, the copy was grammatically correct, but saleswise, it was bleh.

Then the SEO was done in such a way it would not provide the very best search results for local markets.

And because SEO affects how the snippets appear in a Google search, they should be written in such a way as to entice sales, not just show up in rankings.

Easy Furniture Web Tip 285: Even if you have a big firm helping you, you can get even better results with a copywriting SEO specialist.

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