Google Algo Changes for SEO and Local Search
Lately, I’ve been reading up on the latest and greatest regarding search engine optimization and the recent Google algorithm update. It’s fascinating. Over the years, the basics have pretty much
Lately, I’ve been reading up on the latest and greatest regarding search engine optimization and the recent Google algorithm update. It’s fascinating. Over the years, the basics have pretty much
I received an email from a company wanting to interest me in their product. It was a thing of ugliness. The email did not have one paragraph break, line break,
I’ve often been fascinated that when I throw a toy into the pool, my dog — though an avid swimmer — will circle and circle the pool endlessly before jumping in.
Do you follow up with customers with an after-purchase email — or, gasp, a paper letter? These types of emails come in all the time, filling our in-boxes. Many we
I was talking with a client, Mike Robinson of Robinson’s Interiors, and he was telling me how one of his sons had sworn off buying online. Now this was a
When I first began to learn SEO copywriting, my coach taught me to look for opportunities to get my client’s best keyword phrases into the web page content by simply
I don’t know about you, but I’m super busy. All the time. It’s not just work. It’s things like keeping up the homestead, taking my doggy for a shot, or
Are you sending out emails to your customer base? Are you doing it regularly? At least once a month? If not, you are missing out on a very powerful way
I know I’ve written about this before, but I continue to notice the number of retailers who still have not claimed and comprehensively filled out their Yelp business listings. If
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