In my last tip, I discussed putting a link to a new or updated web page on your social media in order to get indexed quickly by Google. In this
I was reworking a page for a client who wanted to rank higher for a certain keyword phrase. I rewrote the page, embedding the phrase in the text and tags,
I’ve been working on a website for a client. His site was dated, terrible on mobile, contained bleh content, was poorly formatted, and wasn’t search engine optimized. I’ve know the
During this quarantine, I’ve found myself doing a lot of purging of my home office and home in general. I’ve reorganized and streamlined my office. I even bought a fancy
Sometimes people look at me like I have two heads when I try to explain what I do. In part it’s because I freelance and am not an ad agency
Do you ever have a discussion with your staff about which keyword phrases folks use for your products? For example, do folks search more for couch or sofa?
I remember when my daughter was in high school and helping a friend with algebra. My daughter said, “She really gets the concepts, her problem is she makes mistakes because
One of my most popular tips is an oldie, Easy Web Tip #53. In it I advised that folks put one space after a period instead of two, which was
I recently worked for a client on a website developed by a large web-design, pay-per-click, SEO (search engine optimization) type of firm. It’s always interesting to see how the big