Occasionally, a client suggests deleting a website page that no longer seems important. Unless there is something terribly wrong with the page, I always advise checking out its performance first.
I received a notice today rom a company I’ve done business with (high sticker price) and that I may do business with again. They announced their brand new website. I
One of the ways a retailer can plump up a website with helpful information and some SEO punch, is to spotlight the talents and expertise of individual staffers. Your talented
Here’s a neat SEO tip for local search results that’s an oldie but goodie. Even after all these years, it still helps to place a keyword close to the targeted
Last week, I got an unsolicited email from an SEO company congratulating me that my website was ranking #15 for “workhorse seo.” Heck, it never occurred to me to optimize
Not too long ago, I gave a talk to a service club about my services with respect to local search engine optimization (SEO) — helping local businesses to show up
Site owners sometimes think they need to avoid ranking for a phrase that’s a “negative keyword phrase” in their Google Ads campaigns. For example, a furniture dealer sells ottomans. In
I hope my grandchildren don’t peek over my shoulder as I write this tip. “Stupid” is a bad word in their family and they would be scandalized to hear their
I was reworking a page for a client who wanted to rank higher for a certain keyword phrase. I rewrote the page, embedding the phrase in the text and tags,