I was reworking a page for a client who wanted to rank higher for a certain keyword phrase.
I rewrote the page, embedding the phrase in the text and tags, artfully, if I say so myself.
Once the page was republished, I went to Google Console and requested Google crawl the page. Every few days I would check to see if Google had visited the new page yet. I did this by checking the cached URL. (You don’t want to know.)
It had not been visited. So then I remembered another way to get Google to visit a page. I simply posted its link on my business Facebook and Twitter pages.
Within a day it was visited and he was showing up in the #2 position for a local search using the targeted phrase.
This was a good reminder to me that sometimes it’s the easiest steps that get things going with SEO.
Easy Web Tip 292: To help Google find your new web page, post a link to it on your Facebook, Twitter, and other social media pages.