Archives for Web Content

Yes, Virginia, You Do Need SEO

If you have a website, you need search engine optimization (SEO). But what does that mean? It sounds so complicated and technical. If you’re like me, you get a solicitation every other day from firms that want to sign you
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Improve Your Website Weekly

When a merchant opens his store, he works very hard to get everything ready. He selects, purchases, and arranges furniture, fixtures, displays, decorations, and signage. He carefully selects his merchandise and ensures that it’s displayed with proper lighting. He hires
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The Almost Almighty Title Tag

The workhorse of good search engine optimization is the title tag and it is often neglected by many businesses, large and small. Yes, there is a lot that goes into search rankings and everything is important. But, because of its
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The Importance of Unique Description Tags

In my last tip, I wrote about the workhorse of good search engine optimization, The Almost Almighty Title Tag. Today, I’m going to write about the importance of a good description tag. Description tags are important because search engines often
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