Archives for Web Content

People Buy from People … They Like!

Yes, it’s important to build an attractive and clean website that promotes the benefits of your products. But, after that — in a world of hyper-abundance just a click away — how do you differentiate yourself? How about trying to
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Veni, Vidi … I left! a.k.a. Website Bounce Rate

Once when Julius Caesar spoke to the Roman senate about a particular conquest, he pithily stated, “Veni, vidi, vici.” — I came, I saw, I conquered. For retailers promoting sales using their websites, you want your visitors to have a
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Turn on a Dime with Internet Marketing

What’s really cool about Internet Marketing is that you can be incredibly flexible with your marketing efforts and turn on a dime. You don’t have to worry that your web campaign is “perfect” like you do before you commit to
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Helping the Blind is Good for Business

My friend Brent is a whiz on the computer. He helps friends with computer problems. He can reinstall operating systems and clean out viruses. He is also blind. For those of us who “see” with our eyes, it’s hard to
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Local Retail Stores Can Boost Their Search Results

Google search engines are sensitive to geographic locations. Local retail stores have an opportunity (even over big box stores) to boost their organic search result Most don’t take advantage of it.   I know this because often when I search for
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