
Rethink Saying “Welcome” on Your Home Page
How many times do you go to a web site and see “Welcome” on the home page? It’s really a terrible practice. Usually, it indicates that whoever wrote the page

How many times do you go to a web site and see “Welcome” on the home page? It’s really a terrible practice. Usually, it indicates that whoever wrote the page

Several months ago, I embedded a You Tube video on a client’s website. It worked out well. A visitor could click on the video image and it would play without

For writers, it’s a bad day when someone writes to tell you of a mistake in your copy after it’s published. After all the careful writing, rewriting, reviewing, and polishing,

Although there are no hard and fast rules with respect to font sizes for web pages and e-newsletters, in many cases most web pages can increase their font sizes. Maybe

Have you ever been working on a web page or e-newsletter and couldn’t quite get a color to match, say, your logo? Or maybe you wanted a text box color

A small business owner decides he needs a marketing piece in a magazine format. So he plans to hire a creative director, a graphic designer, a photographer, and a copywriter.

A client phoned me to say she had made some corrections on some web pages I had worked on. “I made the hyphens consistent,” she said. She explained that on

In 2004, Donald Rumsfeld said, “You go to war with the army you have, not the army you might want or wish to have at a later time.” To me

Last week, a spam email was sent — that appeared to come from me — to many of my contacts. It’s very scary to think someone has hacked your email