It’s important to periodically do usability testing on your website. A low-tech way to this is simply to grab someone (not an employee), sit them down in front of your
Many people still put two spaces after a period. “That’s what my English teacher taught me,” they say. The practice is a holdover from the era of the typewriter when
Does your company struggle with just what to put on your web pages? Great website content might be sitting right under your nose. Untapped. Your sales reps and customer service
I’ve noticed that a lot of web sites these days are opting to not have a button labeled HOME for their home pages. Sometimes the button for the page is
When I sign a new client, the first thing I do is review the current web site thoroughly, along with any printed materials. If these are good, my naturally lazy
Not too long ago, I was hired by a company to improve the content of their pages. While doing so I also recommended writing their title and description meta tags.
“The world is in need of white space!” That’s what I thought the other day when I was trying to negotiate a turn in a store aisle with a loaded
If you are one of the many companies that still doesn’t have a website — and you would be surprised to find out how many still don’t — you might
Recently, someone asked me to review a home page for a new site that was a work-in-progress. The owner knew that something was wrong. But she couldn’t quite put her