“Since …” is Better than “Over …”
When I first started out in my web copywriting career, I often had clients who had been in business many years. It was a cool copy point to say, “We’ve
When I first started out in my web copywriting career, I often had clients who had been in business many years. It was a cool copy point to say, “We’ve
In my Easy Web Tip 339 a few weeks back, I discussed what to do when your image doesn’t show up properly in a Facebook post based on a web
Goodness, AI is taking the online (and offline) marketing world by storm. When a client told me about ChatGPT earlier in the year — that it did a pretty good
Occasionally, a client suggests deleting a website page that no longer seems important. Unless there is something terribly wrong with the page, I always advise checking out its performance first.
Here’s a neat SEO tip for local search results that’s an oldie but goodie. Even after all these years, it still helps to place a keyword close to the targeted
For retailers who sell pretty things, it’s easy to think you just need great images of your products on your website. I do agree that for items like furniture, decor,
It’s easy to get wrapped up in our technical knowledge about our products or services. We’ve worked hard to know what we know. We’re proud of that knowledge, and sometimes
With all the digital marketing platforms today — Facebook, Instagram, Google My Business, Yelp, etc. — sometimes owners neglect their websites. Despite all the newer options, your company’s website remains
Years ago, my son saved enough money to put a big down payment on a new truck, but he needed me to go with him to co-sign for the loan
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