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Not Getting Sign Ups to Your Newsletter? Maybe …

For the past several months, I noticed I wasn’t getting any sign ups to my newsletter.

I hate to admit it, but it may have been as long as six months! 

I knew instinctively something was wrong, but I didn’t want to deal with it. So I thought, “Folks are probably sick of newsletters and just aren’t signing up anymore.”

Never underestimate the power of denial when you don’t want to deal with something! 

Emoji in Denial

Especially when it’s related to tech.

One day, I got an email from “Sandy.” She was trying to sign up for my newsletter and the form wasn’t working.

I contacted my ace tech person and she straightened everything out. Then she said, “I should check my sign-up form.”

I wonder how many people tried but didn’t bother to contact me. Probably, quite a few.

Thanks, Sandy, for taking the time to send me that note.

Easy Web Tip 336: Try not to let those tech-denial gremlins fool you.

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