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Web Content Development Online SEO Marketing Custom Content Internet Copywriting
Web Content Development Online SEO Marketing Custom Content Internet Copywriting
"I always
look forward to Katherine's
Easy Web Tips. They really DO take almost no time to get through ..."
Peter Bowerman
Author Well Fed Writer
"... she always
shares something useful ... one smart tip a week, every
week."
Nick Usborne, Author Net Words
Monte Paden
MBA/TM, NSE CPW
"... my sales increased by 40% ... my bounce rate has dropped to about 8% ... "
Andrea Drew
Impressive Resumes, Melbourne, Australia
My Internet business was up and running for two years without much success or calls.
By the grace of God, I found Kathy. In a short time she was able to reword the pages of my web site in such a way as to use keywords that were suitable for the product I sell. The results were immediate. The phone started ringing and the orders came. She wrote the pages so well that when they call, they're ready to buy. Come up first in the organic search without having to pay a dime to Google."
Paul Lencki
Mirrored Stainless Solutions, Waupaca, WI
"Kathy, thanks for making my company show up at the top of Google searches with critical keywords ... and way ahead of my competitors!"
Mike Robinson Robinsons Interior Carpet One
Hanford, CA
"... after reviewing our analytics, I found our bounce rate has dropped dramatically by 30% since the rewriting of our home page."
Pete Stilitano
Patio Furniture Cushions
Drescher, PA
Peter Bowerman
Author Well Fed Writer
"... she always
shares something useful ... one smart tip a week, every
Nick Usborne, Author Net Words
"Kathy, I want to let you know that since
you worked on my web site, my in-store traffic
is
up 21% and delivered sales are up 26%. Plus my advertising costs are down 11% over the
prior year, same period. Thanks!"
Dan Losh
Mattress Liquidators
Chesterfield, MI
"I just wanted to tell you that I listened to your show with Alan Autry. It was Fantastic!!!"
Dan Losh
Mattress Liquidators
Chesterfield, MI
"I just wanted to tell you that I listened to your show with Alan Autry. It was Fantastic!!!"
MBA/TM, NSE CPW
"... my sales increased by 40% ... my bounce rate has dropped to about 8% ... "
Andrea Drew
Impressive Resumes, Melbourne, Australia
My Internet business was up and running for two years without much success or calls.
By the grace of God, I found Kathy. In a short time she was able to reword the pages of my web site in such a way as to use keywords that were suitable for the product I sell. The results were immediate. The phone started ringing and the orders came. She wrote the pages so well that when they call, they're ready to buy. Come up first in the organic search without having to pay a dime to Google."
Paul Lencki
Mirrored Stainless Solutions, Waupaca, WI
"Kathy, thanks for making my company show up at the top of Google searches with critical keywords ... and way ahead of my competitors!"
Mike Robinson Robinsons Interior Carpet One
Hanford, CA
"... after reviewing our analytics, I found our bounce rate has dropped dramatically by 30% since the rewriting of our home page."
Pete Stilitano
Patio Furniture Cushions
Drescher, PA
They didn't mean to, but they goofed up your website.
$%$#@*%
Now what?
You know your website isn't working when you're not getting results ... like leads, in-store traffic, and sales.
Or your web address doesn't show up when someone "googles" for your products and services.
Your site looks nice ... all your friends say so ...
Then why isn't it delivering results?
The problem: You hired a firm or someone to build your website who is great at web "technical" development, but who doesn't grasp the importance of web "content" development, online SEO marketing, and Internet copywriting.
Even if he did, he didn't know anyone to refer you to.
So your web technical developer relied on you to give him custom content.
He expected you to know ...
How to research and discover keywords
How to write persuasive helpful copy using search
engine optimization (SEO) best practices
How many words should be on each page
That you need words on each page (not just images)
Where to place the text for optimal eye-tracking
How to keep the visitor moving through the pages
Where linking is important
Where linking is counter-productive
How to write meta titles
How to write meta descriptions
All of the above — and more — is critical for effective online SEO marketing.
Now I have a couple of theories about why most web technical developers don't stress the importance of hiring someone to help with web content development.
One is that web technical developers are so involved with what they do, they simply don't realize how difficult it is to organize and deliver good custom content.
My second theory is that web technical developers are afraid to tell clients.
You see the price of web site building is being driven down by fierce competition, so developers are trying to keep prices hard-rock bottom.
They don't wish to tell clients they need to also hire someone who can do Internet copywriting as that will raise the overall cost.
But the developers are doing a huge disservice to their clients.
Clients end up with websites that can't be found by search engines and with ineffective web content — losing them customers and profits.
There is a solution.
As a web content developer with experience in online SEO marketing and Internet copywriting, I can help you rebuild key pages of your site with custom content for a quick fresh start.
Then we can plan strategically for future improvements.
By the way, I am particularly skilled in local search optimization and have developed unique methodologies for local businesses.
To get started, just phone right now ...
Or you can email me ...
Kathy@AndesAndAssociates.com
Get my Easy Web Tips weekly. Short, sweet, and smart!
Still not sure if you should hire someone to do web content development?
P.S. For heaven's sake, you won't get effective copy if you let your web development firm subcontract your copy to bottom-of-the-barrel copywriters — not good! The only way to ensure superior copy is to work closely and personally with a first-rate SEO copywriter and develop top-notch custom content.
Or your web address doesn't show up when someone "googles" for your products and services.
Your site looks nice ... all your friends say so ...
Then why isn't it delivering results?
The problem: You hired a firm or someone to build your website who is great at web "technical" development, but who doesn't grasp the importance of web "content" development, online SEO marketing, and Internet copywriting.
Even if he did, he didn't know anyone to refer you to.
So your web technical developer relied on you to give him custom content.
He expected you to know ...
engine optimization (SEO) best practices
All of the above — and more — is critical for effective online SEO marketing.
Now I have a couple of theories about why most web technical developers don't stress the importance of hiring someone to help with web content development.
One is that web technical developers are so involved with what they do, they simply don't realize how difficult it is to organize and deliver good custom content.
My second theory is that web technical developers are afraid to tell clients.
You see the price of web site building is being driven down by fierce competition, so developers are trying to keep prices hard-rock bottom.
They don't wish to tell clients they need to also hire someone who can do Internet copywriting as that will raise the overall cost.
But the developers are doing a huge disservice to their clients.
Clients end up with websites that can't be found by search engines and with ineffective web content — losing them customers and profits.
There is a solution.
As a web content developer with experience in online SEO marketing and Internet copywriting, I can help you rebuild key pages of your site with custom content for a quick fresh start.
Then we can plan strategically for future improvements.
By the way, I am particularly skilled in local search optimization and have developed unique methodologies for local businesses.
To get started, just phone right now ...
559.589.0379
Or you can email me ...
Kathy@AndesAndAssociates.com
Get my Easy Web Tips weekly. Short, sweet, and smart!
Still not sure if you should hire someone to do web content development?
P.S. For heaven's sake, you won't get effective copy if you let your web development firm subcontract your copy to bottom-of-the-barrel copywriters — not good! The only way to ensure superior copy is to work closely and personally with a first-rate SEO copywriter and develop top-notch custom content.